Music, Spa & Hospitality

Myndstream spa music service available now

29 Nov 202120 min read Blog

Woman in water with eyes closed, hands to her ears

Myndstream’s spa music service is a unique solution that allows spas and wellness businesses across the world to improve their audio experience. 

Research shows audio programming can be extremely effective in supporting specific mood-based outcomes and enhancing the customer experience of their treatment. According to the British Academy of Sound Therapy, 90% of people already use music to help them relax. For spa teams, this means using the right music intentionally is a valuable component of the guest journey which helps guests reach their desired outcomes.

Why join our community?

Boost bottom line

Designing the audio experience of your spa with intention can be a significant driver for customer retention and satisfaction. But, it can also help boost your bottom line. Playing music which is fit for purpose can not only increase how much customers enjoy their experience but also influence how much time they spend in the spa, thereby increasing potential revenue per customer. 

Empower your teams

Our spa music service, The Stream, is home to a rich library of soundscapes designed specifically for the spa environment. It span multiple genres and mood-based outcomes, providing a wide range of music to your customers and therapists.

  • Soundscapes are created for different treatment lengths and types, making it easier for therapists to enhance the spa experience through intentional audio programming. 
  • Our wide variety of music allows therapists to account for client preferences, equipping them with the tools to enhance and personalize every guest experience.
  • Content is refreshed and updated based on our community's feedback, ensuring user satisfaction and a product that is purpose-built for our industry.. 

Lead with science

Our music is designed by leading scientists, critically acclaimed wellbeing musicians and wellness experts. In addition to remaining close to our community for close feedback, Myndstream works with a roster of award-winning wellbeing musicians such as Liquid Mind, Peter Kater, Bernward Koch and 2002. 

  • The Stream hosts music created by these artists, ensuring that our music is of industry-leading quality.
  • Our spa music service has been tested and developed with over 2,000 survey responses and feedback from the spa community. This helps ensure that the music is highly targeted to fit the needs and intentions of your spa and specific treatments. 
  • Users will have regular feedback opportunities, which will help inform content refreshes and updates.

Bespoke Services

As part of the Cutting Edge Group, we have 20 years of experience creating magical music moments as award-winning supervisors for major media IP. 

  • Myndstream can curate highly bespoke playlists aligned with the brand values and future priorities of your spa business. 
  • We can work with key stakeholders to understand the tone, mood, cultural influence and basic values of your spa, and craft a highly bespoke curated soundtrack that is aligned with these values. 
  • These playlists can be co-branded for delivery across all major streaming platforms and programmed within your Spa environment through Myndstream’s Spa Music Service; seamlessly tying your bespoke brand sound to in-room treatments.
Producer working at a mixing console in a studio

How to use Myndstream Spa Music Service 

Myndstream’s Spa Music Service:

  • Can play multiple different playlists in different treatment rooms.
  • Offer a wide range of playlists specifically curated for the spa environment by our critically acclaimed and industry leading wellbeing music artists. 
  • Any bespoke music assets, created or curated, will be playable through the Spa Music Service. 

As part of the Essential Unlimited subscription, you can take a low touch approach to how you use the Myndstream Spa Music Service.

Myndstream Music Everywhere

  • Enjoying all the cost and quality perks of the Spa Music Service subscription and choosing how involved your therapists are in the music selection process.
  • You can pick whether to play a single playlist throughout your spa or different playlists in different treatment rooms!

Myndstream Spa Music Service Upsell

  • Leverage the quality and range of choice that Myndstream’s Spa Music Service offers by upselling the audio experience to your spa guests. 
  • Guests guide the music selection with therapists who can use our smooth and intuitive player interface to match an appropriate playlist to the client’s preferences.

Bespoke Myndstream Spa Music Service Experiences

  • Myndstream will use its rich experience in intentional audio programming to create or curate a highly bespoke soundtrack that is aligned with your spa’s values. 
  • These playlists can be co-branded for delivery across all major streaming platforms and programmed within your Spa environment through Myndstream’s Spa Music Service.

How will the Myndstream Spa Music Service evolve?

Myndstream will conduct feedback loops with a regular cadence. This grants users the ability to make comments and suggestions, informing content refreshes and updates to the Spa Music Service. 

We want spa therapists and directors to have a direct influence on the content and platform they engage with. We believe this will enhance user experience for therapists on the platform and customer satisfaction for clients listening to our music. 

Specifically, we will look to understand: 

  • The user journey with Myndstream
  • The performance of specific playlists 
  • If there is a genre or musical element missing
  • What music has worked best for specific treatments 
  • How clients have been engaging with the music
  • Pain points
  • General feedback and iterations

We have a Research Based Approach:

Our spa music service has been tested and developed with over 2,000 survey responses and feedback from the spa community to ensure that our playlists meet and exceed expectations:

  • 92% of respondents are very likely or likely to recommend our music to another spa. 
  • 85% of respondents felt that our music matches the environment of their spa. 

Playlists designated with our  monogram, describe our music which has been designed through the audience and customer feedback loops. 

We run audio tests with therapists and spa directors, to ensure that the music is created and curated to be as impactful and usable as possible. This process will always be ongoing; we always want to hear from your therapists and those who are in your spas to ensure that we are making audio as valuable as possible.

This continuous feedback loop is available for spa owners to be able to adapt to their customers in real time. This feedback also guided the design of our Spa Music Service interface, creating an intuitive and smooth user experience for therapists; designed through the audience and customer feedback loops. Our pre-cleared, correctly licensed music within the service means therapists can focus on what matters most: your clients. 

Our Premium Services

In addition to the Essential Unlimited subscription, we offer a bespoke solution for luxury spas and salons, all of which is priced upon request. 

Additional services offered by Myndstream include: 

  • Audio audit of your spa business 
  • Full audit of music in your business
  • Assisted onboarding of the Myndstream service
  • Bespoke playlists for your brand 
  • Unique music creation for exploitation across Myndstream channels
  • Sonic branding
  • Priority support and billing options. 

How to Sign Up 

To sign up and purchase the Myndstream Spa Service, you can click here and follow the purchase instructions as shown below. 

Purchase Instructions

  • Select the number of locations/sites you require: for more than 1 location, enter the names & relevant contact email for each
  • Click Continue, review your Basket and proceed to Checkout
  • After ordering, you will receive an email to the address you enter with your username and instructions to create a password
  • Once you have created your account, you will be able to set up additional users or purchase additional locations from your account. For 6 or more locations, please contact hello@myndstream.com